Casting Your Net: Introduction to e-Advocacy

Thursday, April 7, 2011: 3:15 PM-4:15 PM
Primary Presenter:
Tricia Harney, MA, MBA
Area of Emphasis: Public Policy and Advocacy
Learning Objectives:
1. Define legislative e-advocacy and how it is different from other forms of legislative advocacy
2. Identify e-advocacy audiences and the intent of e-advocacy related to each audience
3. Discuss methodology for leveraging technology, exploring and executing e-advocacy
Tempestuous end-of-life policy can threaten even the most sea-worthy hospice organizations. How do hospices expose policymakers (and their constituents) to end-of-life care and cogent policy issues in a way that is exponential, expedient and engaging?  This session will provide a basic primer on Internet-based advocacy and will explain how and why it works and provide resources helpful in launching or expanding existing Internet-based legislative advocacy.
See more of: 60-minute session